Gold foil stamping for all the logo elements, with a soft silk finish on the blue side.
Storefront paint by Leo Gomez Studio.
Atlas' vision is retro-modern and masculine with a focus on travel.
Atlas Body + Home
Atlas Body + Home is a men’s lifestyle shop located in The Edge District in St Petersburg, Florida. To prepare for their launch and opening, they needed a logo design and brand direction. I created business cards, shot a collection of shop environment photos, and collaborated with a local sign painter to complete their storefront facade. Atlas just celebrated their one year anniversary and are doing well in spite of the pandemic.
